TEEM asked more than 115 CMOs, Marketing Directors, Executives, Entrepreneurs & Agency Leads how they planned to leverage the freelance/contractor workforce in 2017. The survey also addressed motivators for accessing the on-demand workforce, barriers to utilizing...
This past weekend, Atomic20 had three members (Jonathan Sackheim, Abby Driscoll, and Brett Mckay) attend the Digital Summit: one of the largest digital marketing conferences in the region. Attendees learn about a variety of topics from respected keynote speakers as...
My previous post on Establishing Brand Guidelines discussed how to make it easier for your constituents—team members, partners, and vendors—to become “brand ambassadors.” Now, let’s examine an often overlooked yet critical step in the process of managing your brand...
As my intrepid Content Bureau colleague Todd predicted, 2013 was a year in which we saw the rise of responsive design, with apps including Facebook and Instagram becoming much more device-aware. We also saw a continued rise in smartphone users and their nearly...
