by newteem | Jun 12, 2020 | Branding, Design, TEEM News
Jen Napiorski, TEEM Art Director When choosing colors for a brand project, we need to ask a lot of questions. We don’t just choose colors that look good together – there’s a lot more to it! Have you ever thought about why designers choose the colors they do? Or why an...
by helloteem | Apr 3, 2020 | Advertising, Branding, Communications, Our TEEM, Thoughts from Trish
Part One of our Three Part Series on COVID-19 Communication Dos and Don’ts Trish Thomas, CEO, TEEM A few short weeks ago, most business leaders in the U.S. viewed the coronavirus as far away and unlikely to impact their companies or daily lives in a major way....
by helloteem | Sep 12, 2019 | Branding, Marketing, Thoughts from Trish
Over the past decade, the concept of ‘influence’ has taken on an entirely new meaning, evolving from a casual term to a lucrative career path. At TEEM we work with all levels influencers ranging from users of a product or service who offer an unsolicited and unpaid...
by helloteem | Jan 9, 2019 | Advertising, Branding, Communications, Digital & Dev, Marketing
Buyers place confidence in reputable content and reliable opinions – not ads. We have known for years that consumers doubt and avoid traditional advertising. Trust in advertising continues to decline as we go into a new year. A 2015 Nielsen study demonstrated...
by helloteem | Jun 30, 2016 | Advertising, Branding, TEEM News
At this year’s Cannes Lions, Desmond Marzette, Nike’s global director of advertising, said, “I worry that ultimately advertising will become a layer of noise and won’t be as impactful as it has been in the past or even as it has been today.” So, what can be done to...
by helloteem | Jun 29, 2015 | Branding, Communications, TEEM News
Please enter your email: continue (please allow popup windows for this site) close One of the hardest parts about building a business is knowing how to talk about it to get new customers (or clients, consumers, users, advocates, donors, you name it). Your products and...