TEEM Blog
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Running Your Own Business: The Reality
The idea of running your own business and dictating your lifestyle can be very attractive. However, as Henry Ford advised, “Vision without execution is just hallucination.” When it comes to reality, running your own business requires so much more than creative...
Freelancing: Maximizing the Pinnacles and Minimizing the Pitfalls
Charles R. Swindoll said, “Life is 10% what happens to you and 90% how you react to it.” How does this wisdom apply to freelancers? The answer is simple: freelancing, like life, comes with inevitable successes and failures. Although failure is often unavoidable, a...
Work Smart, Not Hard: The New Normal
Bringing home the bacon isn’t what it used to be. A new generation of workers is on the rise: independent workers who prioritize creativity and flexibility. It’s no longer “mainstream” to live a life centralized around traditional full-time employment. Instead, more...
Working in the Future, One Office Space at a Time
Have you ever been sitting at your cubicle desk, switching back and forth between spreadsheets and Facebook on your computer, avoiding contact of any kind from other employees or bosses, and just wishing for the clock to strike 5? If this is your daily schedule during...
Know someone who’s been displaced by the Cold Springs Fire and needs a place to work? Send them our way!
With 2,000 of our neighbors in the Boulder Valley evacuated due to the Cold Springs Fire, we thought we'd try to help by offering up access to our workspace to folks who need to get online and get some work done. We've got a cozy, safe, and high-speed workplace right...
Brand Citizenship: The Future of Advertising
At this year’s Cannes Lions, Desmond Marzette, Nike’s global director of advertising, said, “I worry that ultimately advertising will become a layer of noise and won’t be as impactful as it has been in the past or even as it has been today.” So, what can be done to...
Recent Events: Digital Summit – Denver
This past weekend, Atomic20 had three members (Jonathan Sackheim, Abby Driscoll, and Brett Mckay) attend the Digital Summit: one of the largest digital marketing conferences in the region. Attendees learn about a variety of topics from respected keynote speakers as...
Why Innovation Won’t Save the Creative Department
Written by: Samuel Tait | @samuel_tait My former executive creative director at Havas, Steve Coll, recently discussed why so many ad agencies are not changing the way their creative departments operate even though the industry is constantly urging our clients to...
Leeding the Way
Have you heard? Boulder is ranked as the number one location in the nation for female entrepreneurs and female-led startups, according to a new study released last month by NerdWallet. And to be quite honest, we’re not surprised. But it gets better. The Boulder Daily...
Value-Based Billing… Possible or Pipe Dream?
I’ve been pondering value-based billing practices of late. The reason for this is that the way agencies typically bill clients doesn’t work very well for either side. There are really two prevalent billing models at play in the industry today: Hourly Billing I hate...
Professionalism: A Tale of Two YPs
TEEM's very own Trish Thomas shares her experience with millennials in the workplace and the qualities that lead to success (and the mistakes that lead to failure). Jane Miller, CEO, business expert and author of Sleep Your Way to the Top (and other myths about...
Freelancing: As Told by An English Major
In business terms, to freelance is to work on one's own for a number of companies, as opposed to your typical, run-of-the-mill desk job in a single spot for a single company. Until my internship at ATOMIC20, I wasn't entirely sure what "freelancing" entailed -- but I...