The Challenge:

Establish brand strategy, craft compelling messaging, and create a vibrant and engaging web presence for a healthtech company delivering complex data management and archive solutions for customers.

The Response:

In-depth audience insights, combined with strategic positioning, messaging and journey mapping. Full SEO, content creation and development for a new website, asset design and event support. 

The Outcomes:

Indicators, such as MQLs, site traffic, on-site engagement, CTA response, and analytics, show dropping bounce rates, strong user interaction, and vastly improved content appeal.