Yoga Pod

Yoga Pod

The Challenge: Refresh the YogaPod brand, systematize brand management, and prepare for rapid franchise expansion. The Response: Grounded in research and positioning, refined the logo, style and messaging for the brand and developed a suite of branded assets and...
Brand Colorado

Brand Colorado

The Challenge: Drive growth in tourism, talent, and trade around the world and align more than 400 individual logos to represent departments, offices, and programs state-wide. The Response: Discovery state-wide, robust media plan and content to drive engagement,...
Zayo Group

Zayo Group

The Challenge: Unite people, culture, and brand for a multibillion-dollar, global-broadband infrastructure company making multiple acquisitions and thousands of hires annually. The Response: Extensive user testing, discovery, and research informed dozens of use cases...