June 10, 2015, Boulder, CO—PepPod LLC, an energy supplement company hires Atomic20, a full-service marketing and advertising firm, as its agency of record. The exclusive agreement contracts Atomic20 to oversee an overhaul of the PepPod brand identity including logo, packaging, website and retail signage.
PepPod is a single-serve, nutrient rich energy tablet that dissolves in water. Designed to enhance natural energy reserves and support active lifestyles, it combines more than 75 plant-derived trace minerals with essential vitamins, electrolytes, amino acids and a little shot of caffeine. The results are increased natural energy levels, improved focus and enhanced nutrition.
“Atomic20 was the clear marketing partner choice for us given their extensive experience and success with rebranding. They have a keen understanding of the challenges facing businesses looking to scale. And their unique business model allows them to custom build the perfect team to support our specific needs,” says COO Jennifer Pearce.
“We’re energized to have the opportunity to work with PepPod,” says Atomic20 President Jeff Donaldson. “As consumers become increasingly aware of what they’re putting into their bodies, PepPod provides a natural energy alternative that health conscious consumers can feel good about taking.”
“Atomic20 is the perfect partner to help us reach the next level of consumer engagement given their understanding of our product and the energy market. Choosing the right agency was such a critical decision for us and we couldn’t be any happier” adds Pearce.
“Energy supplements are no longer just for adrenaline junkies”, says Donaldson. “From parents to students to working professionals, consumers from all walks of life are looking for healthier energy options. PepPod offers natural energy and ingredients for busy people on-the-go.”
The new PepPod website (www.peppod.com) will go live later this summer. The updated packaging will roll out around the same time. Check out the new logo and packaging below.
PepPod is a Colorado based company that is committed to providing people at home, work, and play with the energy they need to do what they love… just add water. Whether you’re a weekend warrior, athlete, professional, parent on-the-go or all of the above, PepPod’s single-serve, effervescent tablet is designed to help you focus and perform at your very best.
PepPod is GMO-free, low-calorie, vegetarian, sugar-free, dairy-free, gluten-free, and diabetic-friendly.
For more information, visit www.PepPod.com.